Audience Finder – Core Survey for Scotland

Audience Finder’s national standardised survey has become an industry standard, giving all arts organisations a framework for collecting audience demographics and information about motivations and experiences. And because everyone is asking the same questions with the same answer codes, it allows the benchmarking of your audience data against other cultural organisations in your region, and against the national and regional census data.

In addition to the free core survey, you can choose to add up to 5 questions from our list of Premium Questions for free.

Example Survey